As part of its 25th anniversary celebrations, the Wolfville Farmers’ Market has partnered with the Wolfville Community Fund to launch the Nourishing Community Food Bucks Project, an annual program where families who are vulnerable to food insecurity are given Market Money during the harvest season.

Participants not only gain access to fresh, local food, they have the ability to make their own healthy, dignified choices while also experiencing the connection that comes from knowing their farmer and being active participants in their community, says Wolfville Farmers’ Market manager Kelly Marie Redcliffe.

“At the same time, local farmers are supported as they grow food and keep local farmland in production. As the Market Money used for this program is the same as that used for other programs and initiatives and for gift certificates, there is no stigma attached to its use.”

The starting place

As the Wolfville Farmers’ Market celebrates 25 years, it wanted to pour its thanks into one 25th anniversary project and decided that raising an endowment that could support this initiative annually would be the very way to honour the community that helps it thrive. With food insecurity being a primary concern in Nova Scotia and the Wolfville area in particular, this initiative is a great fit for the Wolfville Farmers’ Market and the Wolfville Community Fund.

Funding goal

The initial funding goal is $100,000 which would allow for a 4% annual disbursement of $4000 to go towards Market Money for those facing food insecurity. It’s expected that the project will need $4,500 each year to operate, including $4000 worth of Market Money to be given to families for an 8-week program plus a $500 honorarium to a volunteer to manage the program over a 10 week period.  The Wolfville Farmers’ Market will work to raise the remaining $500 annually.

Partners and accountability

The Wolfville Community Fund, through the Community Foundation of Nova Scotia, will be the holding place for this endowment and The Rotary Club of Wolfville has offered to receive and manage the annual disbursement. Participants will be selected in consultation with local community organizations such as food banks, and the Wolfville Farmers’ Market will manage the project.

“The Wolfville Farmers’ Market is an intergenerational, multicultural welcoming place where food matters,” says Redcliffe. “When people come to the market they get nourished by their community and their farmers, an experience we want to be available to everyone.”

How you can help

Interested contributors or wealth managers who want to know more about the project can contact market manager Kelly Marie Redcliffe. Those who want to know more about how the endowment fund will be managed or are interested in leaving a legacy gift or investing in this project can contact the Community Foundation of Nova Scotia at 902-490-9916 or

Those who would like to contribute directly to the Nourishing Community Food Bucks Program for 2018 may do so by contacting Redcliffe at 902.697.3344 or email

You can also contribute online via CanadaHelps by clicking the “Donate Now” button below. Please include a message saying you wish to donate to the Wolfville Farmers’ Market directly.


Wolfville Farmers’ Market partners with Wolfville Community Fund to combat food insecurity